Evok Advertising

Evok Advertising is an agency located in Orlando, Fla. where I worked as a social media intern from August to December 2019. I worked on agency promotion and wrote brief overviews of some of the agency blogs for social media.

Reshaping Healthcare Marketing to Target Millenials: How Millennials Are Taking in Their Healthcare

#Healthcare professionals, did you know that 59% of Millennials prefer to consult with their peers, social media or online reviews as opposed to visiting a traditional medical office for health advice? Take some innovative steps to optimize your healthcare clinic for the digital space. Millennials rely heavily on the internet, so a savvy marketing strategy would be to increase and improve your practice’s social media and overall online presence. Millennials expect convenience, affordability, and transparency. Learn more about what you can do to tailor your marketing strategy for the Millennial patient here:

The Role of Reputation Management and Feedback in the Hospitality Industry

#Fridaythoughts: 93% of people find reviews important when determining which hotel they want to stay at. In the #hospitality industry, upholding a standard of online management matters. It is crucial to understand the importance of customer service and how it affects guest feedback and your business’s overall reputation. Customer service via digital platforms can make or break your business, so we are here to remind you to stay on top of things. It is crucial to understand the importance of customer service and how it affects guest feedback and your business’s overall reputation. Click here to learn all about it.

Top Digital Marketing Strategies for Healthcare in 2019 and Beyond

Calling all #Healthcare professionals! When it comes to #DigitalMarketing in the healthcare industry, there are 4 trends on the rise: online reputation management, video marketing, strong SEO strategy, and voice assistants. From traditional to digital, healthcare marketing has shifted to a convenience-forward approach this year and is only moving forward. What makes a strong strategy today could change by the next day, so keeping up with the trends is a crucial part of successfully marketing your practice in a digital space. Now the question becomes- did your practice take advantage of these digital marketing trends in 2019? Click here to learn more: